discovery, curiosity, analysis, play, learning
All of these concepts and many more are part of design and the work we do.
Design offers an opportunity to collaborate with others and create products,
services, and communication to help businesses or organizations achieve
their goals while impacting society. We have experience working on products,
services and systems for both businesses and non-profit organizations.
service design and business
Service Design, an area of practice within the design field, is responding to the increasing importance of services within our economy. Designing for services requires a holistic approach capable of resolving the conflicts between the needs of the service providers to innovate and the improvement of the user experience throughout time and through many different touchpoints.
G51 Studio’s goal throughout this project and workshops was to provide the team members with the necessary knowledge and skills to develop service blueprints for their organization's products and services.
2012 Interaction Design, Product Design, UI/UX
design and social change
I attended graduate school at the Austin Center for Design. We spent much of the year using design to understand and address homelessness. We collaborated with organization leaders, case managers, job placement agencies and many individuals currently experiencing homelessness. We went through a process of research, design synthesis, prototyping and testing. My understanding and perceptions surrounding the issue and the power of design were transformed throughout the process. I found that sharing and including individuals in the process increased their understanding of what design is and empowered them to create change on their own in new ways.
Shown here are excerpts from the research finding booklet we made for Austin Resource Center (ARCH) and an experimental prototype I built called One Up.
The research booklet was well received and ARCH. It transformed the way much of the staff viewed design and the way they approach their work. As a result, ARCH has adjusted their intake process and the way they interact with their board. The organization continues to adapt their services to help their clients and continues to work with some of the students on initiatives.
One Up was an experiment/prototype to test an online learning platform for youth experiencing homelessness. I incorporated gaming principles and scaffolding learning concepts to help the youth build confidence. LifeWorks was my partner organization for the project and realized the value of technology and design in a new way. They have gone on to build new learning platforms with partners for the youth and use some of the documents we created to help youth accomplish their goals. 2010 Entrepreneurship, Interaction Design, UI/UX
Girls Inc. is a national, non-profit organization dedicated to the social and emotional growth of young girls. Their motto: “Inspiring all girls to become strong, smart and bold.” Girls Inc. has a strong message and a consistent following. We work with them on external and internal pieces to bring cohesion to their visual communications and broaden their outreach.
During our time with Girls Inc., Muddpuppy has developed fundraising guides, family awards books, invitations for events, and various sections of their internal website. We continue to work with them as the organization grows and continues to spread their message to young people across the country. Our close attention to the voice of the organization, coupled with our ability to synthesize and organize information in effective visual design, has served to support the Girls Inc. mission. 2013 Graphic Design, Interaction Design
- Anotaqui I worked with Prehype on the design for the minimum viable product (MVP), Anotaqui. We created Anotaqui for Webb. It is a cloud solution for invoices in Brazile. Users send or upload electronic invoices (NF-es), Anotaqui validates, stores and "automagically" provides interactive spending analysis tools that help improve the management of business expenses. I worked on the visual design for the project and collaborated with the team on the user experience. 2013 Interaction Design, UI/UX, Web Design
Sense Health is a start up launching in late June. Sense Health helps health care professionals efficiently improve the support they give patients in between appointments. Support is delivered through customizable mobile care plans that help people get and stay healthy. I have been working with the team on their minimum viable product (MVP). The team consisting of founders, YD technology, and advisors (Steven Dean, partner at Prehype) works collaboratively on the product and marketing materials. We have shared wireframes, models and stories from the beginning to define the user experience, prioritize features, and explore design possibilities. I have been responsible for the visual design and contributing to the overall user experience. The visual design work has included pitch decks, demos, product UI and marketing screens.
The start up was chosen to be part of THE HIVE this year at TEDMED, where the response was overwhelmingly positive and now the team continues to to collaborate creating, testing and interating to improve the experience.
2013 Creative Direction, Interaction Design, UI/UX
- models and wireframes I use models and wireframes to explore ideas frequently. This is an example of models and wireframes I created while in graduate school at Austin Center for Design. I used the models to map opportunity areas in and outside of Austin Resource Center for the Homeless (ARCH). I chose to focus on outreach and case managers for a prototype. I created a set of wireframes for a possible mobile app. solution to make it easier for case managers to access and make notes about the clients they serve. I used the wireframes as a paper prototype and did usability testing with case managers. I documented the results and outlined interactions with annotated wireframes. 2013 Interaction Design, UI/UX
- MinuteClinic I worked with Warecorp as the art director for interactive pieces for MinuteClinic. These pieces included e-cards, mini sites, adlobs, html emails and banner ads. I worked with MinuteClinic's branding guidelines to create new pieces. 2010 Interaction Design, Web Design
- logos Various logos I have created. 2010 Art Direction, Branding